Sydney Digital Marketing
B2B Agency
Maximise Your Digital Marketing ROI with our Digital Marketing Agency Sydney
SEO B2B SYDNEY
- SEO for google page rankings
- Google Ads for sales activation
- Social media optimisation
- Copywriting services for great content
- Amazon optimisation
- Ebay custom shops and advertising
- Facebook advertising
Sydney Digital Marketing
B2B Agency
Maximise Your Digital Marketing ROI with our Digital Marketing Agency Sydney
SEO B2B SYDNEY
- SEO for google page rankings
- Google Ads for sales activation
- Social media optimisation
- Copywriting services for great content
- Amazon optimisation
- Ebay custom shops and advertising
- Facebook advertising
Digital marketing is the term used to develop and execute your marketing plan in the online environment. Digital Marketing includes your website, your email campaigns, landing pages, google ads, SEO and so on.
Digital marketing is a specialist area and although it’s not magic or you don’t need to be an IT expert you do need to use an expert team like hornet marketing to provide an effective outcome.
Digital marketing requires a lot of work from us and from you the client as well. This is one of the ultimate downfalls of digital campaigns with small to medium sized businesses. Clients have to provide input.
Digital Marketing Sydney
When executing digital marketing campaigns Sydney, we need to formulate the strategy as the first step. And this requires you as our client to have a clear goal and set of objectives that you wish to achieve.
There will be much to discuss around content marketing, social media marketing, online page 1 campaigns and email marketing, always in the context of the goals that businesses care about.
Your goals include acquiring new leads, increasing your customers, turning your leads into profits and nurturing your current leads and your current customers already have. And maintaining positive relationships with your communities of your brand advocates. In other words, making sure your customers stay positive about your products and services and are willing to promote your business though online such as social media as well as traditional word of mouth.
Cutting away all of the jargon digital marketing is simply marketing. Or more specifically online marketing.
It’s 21st century marketing.
Today businesses are getting their message in front of their best prospects and customers in many digital or online methods like page 1 of Google search, in social media platforms like Facebook and LinkedIn and many other ways.
Today, customers and prospects are online: hanging out in social media, staying updated on news sites and blogs, and searching online when they have a need.
Digital marketing promotes your products and services into those same environments where your prospects are in order for you to capture some of the demand.
Digital marketing is just like fishing. You know where the fish are. You have to throw in your line and bait and be patient and learn what is going to ensure you capture the fish you are looking for. And that your bait – that is your messaging is alluring to capture the fishes’ attention.
It goes without saying that after you have nabbed a few prospects you must deliver on your promises. In the online world bad news travels faster than good news.
You must make sure you can provide the products and services you are promoting in your digital campaigns. Otherwise your digital campaigns will provide the exact opposite effect.
Unhappy customers in today’s environment is not something you want. Digital information travels very fast. So, get your digital marketing right and make sure your products deliver on the promise you make.
How Does Digital Marketing Work?
Digital marketing in principle is no different to traditional marketing as both seek to develop commercially beneficial relationships with prospects, leads, and customers.
However, digital marketing is very different in its execution and has replaced some traditional marketing tactics because it’s designed to reach prospects in the here and now moment. And also, digital marketing is about being visible to prospects that are searching now.
Today most purchasing decisions begin online whether on a desktop, a computer of some-sort in other words or a mobile phone or a tablet. Today at least 50% of all searches occur on a mobile device in most business categories.
We are able to design and execute your digital marketing campaign for all platforms and provide measurement of your campaigns.
If you are seeking to develop new leads from a digital marketing campaign contact us at Hornet Marketing on 02 9519 9909 to discuss your goals.